A flex backdrop is an over-sized high-definition printed backdrop, that is made out of a specially coated flexible PVC vinyl (also known as “flex”), which stretches around and over a frame to create a flat and stunning display ideal for trade posters or events.

The flex substrate is designed for wide-format digital printing, which yields bright and rich colors (and alludes to Iconoclast’s use of the “quaint” term matchbox for a today’s digitally-defined world). A coating, usually also a lamination and then an ultraviolet coat curing process is applied after printing on the stock for glare reduction, scratch resistance and fading prevention/handling durability.

Flex backdrop are usually used on:

• Aluminum tension frames available straight or curved
• Pop-up / spring-loaded systems
• Telescopic pole-and-base stands
• Modular multi-panel systems for wider displays

The fabric attaches with eyelets and bungee cords, silicone edge graphics (SEG) channels, heavy duty Velcro, and snap rails— all of which ensure that the surface remains taut and wrinkle free.

Standard sizes are 2 × 1 m for small pods, 3 × 2.4 m for standard in-line booths, and walls that are from four ships across (m) to an end cap; panoramic walls being generally 8-m wide for the end of two in-line spaces. Curved flex background displays are particularly popular because the slight bow gives a more contemporary and inviting look, while subtly leading the focus to what’s in middle of your booth space.

There are two basic main types which most suppliers will offer:

• Front-lit flex: Opaque / standard material for normal exhibition hall lighting
• Back-lit flex: Translucent version designed for LED lightboxes, producing a glowing, high-visibility effect in darker venues or evening sessions

Portability is excellent. The printed flex-sheet rolls tightly without creasing permanently (a disadvantage of some fabrics) and most surface configurations collapse into slim, padded bags or wheeled cases. The entire system typically packs into a hatchback’s trunk or as checked airline luggage, making it an ideal solution for exhibitors who travel across city or country borders.

Price is one of its biggest pros. Duress backdrops price much less than stress-material or dye-sub choices at the similar size, however still produce excessive visible high quality for many commerce-present and promotional makes use of. The replacement prints are fast and inexpensive, allowing a renewed frame life at minimal cost.

In reality, a good flex backdrop must do double duty: getting noticed from far away, presenting a clean branded environment for product display or live demos; functioning as a reliable photo wall while adding to — not competing with — the brand message on view. With the need for a professional backdrop that gives you faster setup with minimal hassle, less wrinkles and one you can take anywhere without breaking the bank, our flex backdrops are one of the most practical and popular items in our online store!